WELCOMING & ONBOARDING
First impressions matter, and at the Y, a strong welcoming and onboarding experience is key to member retention. Data shows that when new members form connections and achieve early success, they are far more likely to stay engaged long-term. Our practices highlight the importance of guiding new members through their first 90 days, helping them set goals, build relationships, and feel a sense of belonging. By prioritizing this process, the Y strengthens its community and ensures sustained membership growth. NEXT UP: OPERATIONS & LEADERSHIP